An attractive floral department in three steps
1. STUNNING FLORAL DISPLAY
The positive reaction of the consumer when seeing a stunning supermarket floral display should encourage their purchase of flowers and plants. At this moment, only 3% of supermarket (retail) shoppers buy flowers and plants. This is because often floral displays are designed based on the product and not on the experience and emotions of the consumer. From out of the vision of Fleur Market, we believe that a supermarket’s floral display should go hand in hand with the expectations of the consumer. This ensures a strong and lasting connection between consumer and store, which in turn translates to more sales and margin in your supermarket.
2. SUPPLYING YOUR FLOWERS
Fleur Market stands for a transparent supply chain. We involve ourselves right at the beginning, with research and development of our chrysanthemums, until the end of the chain when they stand in the house of the consumer. This intensive cooperation within the supply chain ensures efficient processes and therefore makes Fleur Market a reliable partner. With our diverse MVO certificates, we can guarantee transparency and traceability of our sustainable processes. Fleur Market prioritises ‘People, Planet and Profit’, joining the cause for a more responsible society./p>
© Fleur Market 2016
Design: Mangoa | Build: Ben van Vliet